copyright 2000 inside design, LLC
 
inside design projects
inside design not only reports about design, we also make it happen! From product development to special events, inside design can develop and manage projects that are innovative and meaningful and will bring renewed interest to your company. The following is an overview of some of our accomplishments.

Wilsonart / inside design / Christopher Deam / ICFF 2000
CROSSROADS the intersection of material, form and function.

inside design joined forces with Wilsonart International and architect Chris Deam to develop a prototype of an updated version of the aluminum travel trailer. "We liked the fact that the trailer is a sleek, familiar form, however, the interiors have never been as beautiful as the shell. We wanted to make the inside as aesthetically pleasing as the outside," explains Jim Huff, creative director. "Initially I was interested in updating the trailer to be more appealing to a younger aesthetic, and then I realized that this classic shell deserved a complimentary interior, and good, integrated design appeals to everyone," says Deam.

This project launched at the ICFF 2000 where it was honored with an ICFF Editor's Award; it also won the 2000 Good Design Award and was the FX Design Award runner-up. A version of this prototype will be out in the Fall of 2001 through Airstream. More info in the near future.


inside design     the store
inside design, from 1996 to 1999, was a retail store and design studio that earned national and international recognition as an excellent source for modern, contemporary design. inside design offered an unprecedented selection of objects to the mid-west, where forward thinking design had been sorely lacking. The store was featured in diverse publications including House Beautiful, Architectural Record and Intramuros.


Wilson House    Temple, TX
The home of Ralph Wilson Sr., Founder of Wilsonart International, was preserved, restored and turned into a historic house museum. The house, owned by Wilsonart, is notable for its extensive use of laminate and is listed on the National Register of Historic Places. It was awarded a Merit Honor Award for Preservation in 1999. (published in Metropolitan Home, Time, Newsweek, The New York Times, Wallpaper and other publications.)


Millennium Collection    for Wilsonart International
A collection of 23 vanguard laminate designs were developed by 22 different artists and designers. This collection promotes the capabilities of Wilsonart's Custom Laminate department. In addition it has helped change designers perception of Wilsonart product, as it explored new design territory for the company. (published in Metropolitan Home, Interior Design, Wallpaper, Architecture, Azure and other publications.)


Wilsonart Trade Show Booth / ICFF 1999
The booth and its contents, which included a pioneering collection of laminate, the Surface Form collection of furniture and objects, won the 1999 Editor's Award for Best Body of Work.


Exhibition: GOING DIGITAL
Digital Manufacturing and the Emancipation of Design at Material ConneXion, NYC (Oct. 7 until Feb. 24, 2000) This exhibition explores the phenomenon of digital printing, which is fostering an era of desk-top manufacturing where product is mass customized to suit the buyers specifications.